The Cult of Plant Care: Separating Fact from Fancy The world of plant care has been hijacked by beautifully boxed sets promising to transform houseplants into Instagram worthy masterpieces with a four step routine.
These plant care kits claim to simplify the process, but do they deliver on their promises or are they capitalizing on our love of all things green and healthy?
The rise of plant care kits is part of a broader trend – the commercialization of self care. We're willing to pay top dollar for products that promise to make our lives easier, healthier, and more Instagrammable.